Squarespace Landing Page Conversion Designer

I run an online fitness coaching business called Relentless Fitness and currently have an existing Squarespace website that I would like redesigned to improve conversion into booked consultation calls. My traffic comes primarily from Instagram and TikTok short-form content, so this website functions as a landing page to move users into booking a call through Calendly. I am not looking for a full website rebuild. I am looking for a conversion-focused redesign of my existing homepage to improve user flow, trust, and call-to-action performance. Scope of work includes: Improve homepage layout and section hierarchy Optimize hero section messaging Add or improve transformation / testimonial sections Improve “Who this is for” qualification section Improve program overview layout Reduce friction to booking a call Improve mobile responsiveness Maintain a clean black and white minimal brand aesthetic Ensure layout is optimized for traffic coming from social media The goal of this redesign is to increase the number of booked consultation calls from website visitors. Experience designing landing pages for service-based businesses, online coaching brands, or fitness businesses is strongly preferred. This project will be completed within Squarespace (no rebuild required). Please include examples of previous landing pages you have redesigned for conversion, especially in coaching or service-based niches. Apply tot his job Apply tot his job Apply To this Job