AI Digital Marketing Automation Specialist for Manufacturing Transformation
B2B WHOLESALE BUSINESS - CLOTHINGS CATEGORY
Our client is a 20-year-old knitwear manufacturer and wholesaler based in Guangzhou, transitioning from traditional wholesale to digital B2B e-commerce. We have built a Framer website (xiaoli.framer.website) and now need a technical marketing expert to build a complete digital marketing system using AI and automation tools.
MISSION
Phase 1 (1-2 Months): Foundation & SEO Optimization
- Conduct a comprehensive technical SEO audit and optimization for our Framer website
- Establish AI content generation workflows (product descriptions, blog post templates
- Set up foundational marketing automation (lead capture → email nurture flow)
Phase 2 (2-3 Months): Scaling & Ad Optimization
- Scale the content production system to improve Google organic search rankings
- Optimize or establish a smart Google Ads campaign structure
- Build a social media content calendar and automated posting system
SKILLS
- Proficiency with AI marketing tools (advanced ChatGPT, Jasper/Copy.ai, Midjourney, etc.)
- Hands-on SEO experience (technical SEO audits, keyword strategy, content optimization)
- Google Ads management experience (smart bidding, ad variant testing)
- Automation platform experience (building advanced Zapier/Make workflows)
- Website maintenance skills (Framer)
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