Social Media Marketing Specialist

Job Description A fast-growing direct-to-consumer brand is looking for a Social Media Marketing Specialist to lead and grow our organic social presence. We offer a full line of grooming products, tools, and kits designed to support self-care and personal style, along with educational content and a loyal community. This is an opportunity to shape the voice of a dynamic, category-defining brand with a bold personality and highly engaged customer base. What We’re Looking For • 4+ years of social media management experience, ideally at a DTC brand. • A track record of building engaged social communities and driving measurable growth through content, storytelling, and campaigns. • Deep knowledge of platforms like Instagram, TikTok, Facebook, and YouTube, and what type of content performs best on each. • A strong eye for clean, confident brand design—from visual content to copy. • Excellent writing and communication skills with the ability to switch between clever, confident, and educational tones. • A self-starter who thrives in a fast-paced, startup environment and enjoys wearing multiple hats. • Bonus points for experience in influencer partnerships or creator-led campaign strategy. What You’ll Do • Own and grow the brand’s organic social media presence across all platforms. • Plan, write, design, and schedule social content that is visually striking, on-brand, and community-driven. • Engage directly with followers and help foster a vibrant, two-way relationship with our audience. • Collaborate with internal creative and marketing teams to support product launches, promotions, and campaigns. • Build and manage relationships with influencers, creators, and adjacent brands. • Monitor content performance and apply learnings to optimize future efforts. • Research and identify new partnership opportunities to amplify brand presence. Apply tot his job Apply To this Job