PR Associate, Product & Solutions Communications
Job title: PR Associate, Product & Solutions Communications in Texas at Hewlett Packard Enterprise
Company: Hewlett Packard Enterprise
Job description: PR Associate, Product & Solutions CommunicationsThis role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.Who We Are:Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.Job Description:Job Family Definition:Cultivate and maintain strong, proactive, two-way relationships with key industry influencers that result in positive assessments and coverage for the company and its businesses.Execute aggressive media pitching, executive interview and speaking programs, providing prep materials, coaching and counseling to ensure that presentations and interviews are “on message.” Maintain strong, leverageable knowledge of competitor moves, market dynamics and customer issues that enable competitive PR/AR moves. Manage, direct and motivate agencies to execute against stated plans and objectives. Manage measurement and evaluation of long-term and short-term effectiveness and recommend improvements. Scope may be global, regional, sub-regional or local/country. Ensure work aligns with company’s brand identity and messaging framework.Management Level Definition:Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment to determine best method for accomplishing work and achieving objectives. May provide mentoring and guidance to lower level employees.Responsibilities:
Expected salary:
Location: Texas
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Company: Hewlett Packard Enterprise
Job description: PR Associate, Product & Solutions CommunicationsThis role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.Who We Are:Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.Job Description:Job Family Definition:Cultivate and maintain strong, proactive, two-way relationships with key industry influencers that result in positive assessments and coverage for the company and its businesses.Execute aggressive media pitching, executive interview and speaking programs, providing prep materials, coaching and counseling to ensure that presentations and interviews are “on message.” Maintain strong, leverageable knowledge of competitor moves, market dynamics and customer issues that enable competitive PR/AR moves. Manage, direct and motivate agencies to execute against stated plans and objectives. Manage measurement and evaluation of long-term and short-term effectiveness and recommend improvements. Scope may be global, regional, sub-regional or local/country. Ensure work aligns with company’s brand identity and messaging framework.Management Level Definition:Applies advanced subject matter knowledge to solve complex business issues and is regarded as a subject matter expert. Frequently contributes to the development of new ideas and methods. Works on complex problems where analysis of situations or data requires an in-depth evaluation of multiple factors. Leads and/or provides expertise to functional project teams and may participate in cross-functional initiatives. Acts as an expert providing direction and guidance to process improvements and establishing policies. Frequently represents the organization to external customers/clients. Exercises significant independent judgment to determine best method for accomplishing work and achieving objectives. May provide mentoring and guidance to lower level employees.Responsibilities:
- Develop, drive and evaluate key PR strategies and programs in support of business objectives.
- Prepare news and launch activities, including coordinating media interviews, tours, events, generating releases, presentations and other materials as appropriate.
- Cultivate and maintain relationships with key media and industry leaders (pan-regional, business and trade press).
- Provide media and spokesperson training for key execs as needed.
- Manage and develop productive agency partnerships.
- Functional budget management.
- BA or BS in Communications, Marketing or Business Administration.
- 7+ years of experience in PR, AR marketing or communications.
- Advanced writing and editing skills -very minimal peer or manager edits needed.
- Strong oral communications skills; ability to think on feet.
- Ability to take complex concepts and messages and transform into an audience- resonating story.
- Organization and program management skills.
- Ability to link PR plans and activities to business results.
- Proven analytic skills (measurement, ROI).
- Comfortable as a spokesperson for the company.
- Fluency in local language and English.
- High levels of tact and diplomacy.
- Agency and budget management.
Expected salary:
Location: Texas
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