**Experienced Sr. Director, Customer Growth Business Development – Strategic Leadership for arenaflex's FSOP Business Development Center of Excellence**

About arenaflex

arenaflex is a global leader in the beverage industry, renowned for its iconic brand and commitment to innovation. As a newly formed Business Development Center of Excellence, we're seeking a seasoned Sr. Director, Customer Growth Business Development to lead our growth/customer marketing efforts and drive new category growth. This role will serve as the strategic bridge between arenaflex and our potential/existing customers, representing their perspective/voice in how our brands and capabilities can best serve their needs.

About the Role

We're looking for a solution-oriented leader who thrives in ambiguity and is comfortable with "white space." As the Sr. Director, Customer Growth Business Development, you'll lead all growth/customer marketing related activities for our new Business Development COE, building strategic relationships with C-Suite marketing executives at top customers in our Code 10 pipeline. You'll serve as a team lead with internal stakeholders to secure support for Business Development project needs and provide customer insights to brand, integrated marketing, innovation, and strategy teams.

Key Responsibilities:

• Lead all growth/customer marketing related activities for the new Business Development COE
• Build strategic relationships with C-Suite marketing executives at top customers in the Code 10 pipeline
• Serve as team lead with internal stakeholders to secure support for Business Development project needs (i.e. Insights, Digital, Brand, Assets, Commercial, etc.)
• Support strategic development of customer stewardship materials to provide improved support of Code 10 & Code 5 efforts being led by other FSOP customer teams
• Provide customer insights to brand, integrated marketing, innovation, and strategy teams, and identify when additional customer marketing research may be required to position us to win new business or retain existing customers
• Identify key trends and gaps within our value bundle (i.e. food/bev pairings), and connect with internal subject matter experts to develop solutions & commercialize best practices
• Create a communication plan for internal senior leaders that stewards Code 10 and Code 5 marketing strategies using various tools to gain alignment (e.g., newsletters, PowerPoint presentations, face-to-face meetings, video conferencing, etc.)
• Build impactful relationships through Industry engagements

Qualifications & Requirements:

We're looking for a seasoned professional with a strong background in marketing, agency, or CPG experience, preferably with a focus on Foodservice customers. The ideal candidate will have:

• 10+ years of experience in marketing, agency, or equivalent years of CPG experience
• Customer Marketing or Shopper Marketing experience, ideally within FSOP
• Demonstrated ability to develop unique and compelling beverage partnership strategies, preferably with Code 10 customers
• Strong communication & influencing skills
• Comfortable leading through complex, long-term projects
• Strong problem-solving skills, solution orientation
• Thrive in ambiguity
• Planning and organizing
• Capable of leading through change
• Fast and agile learner

What We Can Offer:

As a member of our team, you'll enjoy:

• Challenging work: Our unique global system offers constant opportunities to develop world-class skills and a truly international career
• Iconic brand: Work on the most recognized brand in the world and be part of developing the brand's next chapter
• Exposure to world-class leaders: Availability to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights

Skills:

We're looking for candidates with expertise in:

• Brand Positioning
• Channel Management
• Competitor Analysis
• Creative Briefs
• Digital Media Strategy
• Group Problem Solving
• Local Advertising
• Marketing Activation
• Marketing Strategies
• Media Planning
• Shopper Marketing
• Social Media Strategies
• Sponsorships
• SWOT Analysis

Compensation & Benefits:

We offer a competitive salary range of $175,000 - $201,000, depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits will be provided, dependent on the position.

Career Growth Opportunities & Learning Benefits:

At arenaflex, we believe in continuous learning and professional growth. As a member of our team, you'll have access to:

• Training and development programs to enhance your skills and knowledge
• Opportunities for career advancement and professional growth
• A collaborative and inclusive work environment that fosters creativity and innovation

Work Environment & Company Culture:

We're committed to creating a workplace that's inclusive, diverse, and empowering. Our culture is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what's possible, and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive, and agile – and value how we work as much as what we achieve.

Equal Opportunity Employer:

arenaflex is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state, or local protected class.

How to Apply:

If you're a motivated and experienced professional looking for a new challenge, please apply through our website. We can't wait to hear from you!