Digital Marketing / Graphic Design Specialist

About Us Credit Unions are not-for-profit organizations that exist to serve their members rather than to maximize profits. As a member-owned institution, our focus is on providing a safe place to save and borrow at reasonable rates! That is why our mission at Mid American Credit Union is to be the best choice for quality financial services, above and beyond all other alternatives. Who Should Apply Mid American Credit Union is looking for individuals that like to be challenged, rewarded and inspired! This job is perfect for self-motivated, quick thinkers with unmatched problem-solving skills. Are you ready to be a part of a team that provides world class service each and every day? What You'll Do The Digital Marketing & Graphic Design Specialist at Mid American Credit Union is responsible for planning, designing, and implementing digital marketing strategies that drive organizational growth and support sales objectives. The role involves creating visual content that represents the brand across various external platforms. This includes designing marketing materials like signage, social media graphics, and website elements. Additionally, the position manages digital marketing campaigns focused on both retaining current members and attracting new ones • Completes visually appealing design work and coordinates with the appropriate department. Create logos/artwork for promotional items and specific program offerings. • Designs and coordinates graphic design and copy for advertisements, billboards, signage, social media, and print projects to carry out concepts throughout all channels. • Create, manage, and report the implementation of marketing content and campaigns across diverse print, digital and online platforms. • Help execute an annual marketing strategy, overseeing the communication and implementation throughout all channels. Analyze results, assess performance, and make recommendations to improve performance. • Responsible for managing and enhancing the organization’s online presence through website updates and periodic redesigns to ensure optimal user experience and brand alignment. Oversees the implementation of SEO strategies to improve search engine rankings, increase organic traffic, and maximize online visibility. Monitors analytics and provides actionable insights to drive continuous improvement. • Analyze market trends and demographic data concerning members and potential members. Provide detailed reports relating to marketing activities. • Proactively identify opportunities and initiate marketing strategies and tactics to increase product penetration. Manages production of fully integrated marketing campaigns across multiple marketing channels. Ensures accurate and timely communication to employees and management on the execution of marketing campaigns. • Ensures that all marketing materials meet compliance regulations as required for advertisements. What You Need to Get the Job Done • Education - A two-year college degree or completion of a specialized course of study at a business or trade school or equivalent work experience. • Experience - Six months to two years of similar or related experience, including time spent in preparatory positions. Need to have proficient knowledge of Windows and Microsoft Outlook software (Outlook, Word and Excel). Canva and/or Adobe Suite experience preferred. • Interpersonal Skills: Courtesy, tact, and diplomacy are essential elements of the job. Work involves personal contact with others inside and/or outside the organization, generally regarding routine matters for purposes of giving and obtaining information, as well as advising or referring, which commonly require shorter discussions. • Ability to multi task while maintaining a high level of efficiency. • Must be team oriented and possess a positive attitude while working well with others. • Customer service experience including the ability to effectively perform the skills necessary to deliver exceptional service, such as communication, empathy, patience and organization. What You'll Love About Us • A Company that Cares. We are more than a financial institution; we give back to our community. We teach financial literacy and donate and support local organizations. • Work that Stays at Work. Genuine work/life balance served here! • Rest and Relaxation. Paid vacation time, personal leave and paid holidays! • Health Benefits. Medical with HSA and FSA options, dental, and vision. • Prepare for the Future. 401(k) with a generous company match. • Invest in YOU. Tuition Reimbursement Program. An Equal Opportunity Employer Mid American Credit Union is an Equal Opportunity Employer whose policy is not to discriminate unlawfully against any qualified employee or applicant for employment on the basis of protected military or veteran status, disability, race, color, religion, sex, age, national origin, pregnancy, genetic information, sexual orientation, gender identity, or any other classification protected by applicable local, state or federal law. Because our team members are trusted to handle sensitive information, we require all candidates that receive and accept employment offers to complete a background check before being hired. This Company Participates in E-Verify The Right to Work Este Empleador Participa en E-Verify El Derecho a Trabajar Original job Digital Marketing / Graphic Design Specialist posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.