Marketing Automation Specialist – Salesforce Marketing Cloud, LHH (Global; remote)
Marketing Automation Specialist – Salesforce Marketing Cloud (Remote, North America, France, UK&I, DE, CH, SP) We are seeking a Marketing Automation Specialist with expertise in marketing automation systems to join our marketing team. This role focuses on the hands-on creation and management of marketing campaigns within the Salesforce Marketing Cloud environment. The role reports to the Marketing Automation Manager. Reporting Relationship: Part of the Digital Marketing team at LHH, reporting to the Marketing Automation Manager. Location: Fully remote. Preference for candidates in US Eastern, GMT, or GMT +1 time zones, but other qualified candidates will be considered. Key Responsibilities: Email and Campaign Execution: Design, implement, and manage end-to-end digital campaigns in Salesforce Marketing Cloud. Build and optimize email marketing campaigns, templates, and responsive designs. Ensure emails are optimized for deliverability, engagement, and conversions. Utilize A/B testing to improve campaign effectiveness. Develop and manage lead nurture journeys. Automation and Journey Building: Set up, monitor, and refine automated workflows and marketing journeys. Reporting and Analysis: Analyze campaign performance and provide insights. Develop reporting structures and communicate findings. Data and Database Management: Manage data extensions, segmentation, and list hygiene. Ensure data accuracy and compliance. Collaboration and Support: Work with global, regional, and cross-functional teams. Support ad-hoc automation requests and troubleshoot SFMC issues. Collaborate to optimize internal processes. Qualifications: Bachelor’s degree in Marketing, Computer Science, or related field. 2+ years in marketing automation, with preference for Salesforce Marketing Cloud experience. Proficiency in Email Studio, Web Studio, Journey Builder, Automation Studio. Strong HTML, CSS, and Ampscript skills. Experience with A/B testing, analytics, SQL, and data manipulation. Excellent problem-solving and communication skills. Preferred Additional Qualifications: Salesforce Marketing Cloud certification. Other marketing platform certifications. Knowledge of integrations with other platforms. What We Offer: Growth opportunities within a global leader in human resources. Dynamic, supportive work environment. Access to latest tools and technology. Flexible hours and remote work options. Focus on learning and innovation. Benefits: Comprehensive health plans, 401K, paid leave, and more. Compensation: $62,000 - $78,000 plus annual bonus, based on experience and location. About LHH: LHH empowers professionals and organizations through advisory services and talent solutions, with a global presence and over 50 years of experience. Visit www.lhh.com for more information. LHH is an Equal Opportunity Employer/Veterans/Disabled. #J-18808-Ljbffr Apply tot his job
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