Creative Strategist

About Modern Agency Modern Agency is a data-driven growth agency that helps e-commerce brands scale through cutting-edge strategy, creative, and our proprietary ecommerce management software, Modern.AI. We blend source-of-truth analytics with sharp storytelling to unlock sustainable growth for our clients. Key Responsibilities Creative Briefing & Collaboration • Create 4–5 detailed creative briefs per day, outlining ad concepts, key messages, and formats for our editing team, following established internal processes. • Collaborate closely with editors to refine and perfect creative deliverables, ensuring each asset aligns with brand strategy and performance goals. • Leverage existing processes to develop briefs for data-driven iterations of winning ad creatives, driving continuous creative testing and optimization. Client Communication & Relationship Management • Serve as a main creative liaison to clients, ensuring clarity, alignment, and progress across all initiatives. • Communicate regularly with clients to share updates, secure creative approvals, and maintain transparent collaboration. • Deliver clear and proactive communication to internal team members to ensure tasks are completed on time and to standard. Cross-Functional Collaboration • Partner with Media Buyers, Growth Managers, and the Growth Director to lead internal strategy meetings, ideating new growth initiatives and performance improvements. • Collaborate with team members across Brand Management, Lifecycle, Influencer/Social, and Amazon departments to support integrated growth strategies. • Extend collaboration beyond creative strategy to coordinate full-funnel growth strategies with the broader team — ensuring alignment between media, creative, lifecycle, and conversion efforts. Video Production Ownership • Lead and manage ongoing video production initiatives, including building scalable processes, creating detailed shot lists, organizing shoot schedules, and coordinating with the Videographer or Production Director to execute. Strategic Direction & Performance • Contribute to the development of creative and growth strategies that connect storytelling to performance outcomes. • Use performance data to guide creative iteration and campaign decision-making. What Success Looks Like • Campaigns and creatives that exceed the spend and ROAS targets outlined in each brand’s financial model. • Streamlined collaboration between creative, media, and client teams. • Clear communication and accountability across all deliverables. • A proactive, solutions-oriented approach to creative and strategic challenges. • You live and breathe TikTok and social commerce, constantly tracking shifts in how creators drive sales and influence. • Required: Hands-on experience managing TikTok Shop and affiliate programs (LTK, Amazon, TikTok Affiliate Center etc.). • 3–5+ years in influencer or social marketing at a digital agency or growth-focused brand. • Highly skilled in creator sourcing, outreach flows, briefing, and quality control. • Strong writing and communication skills with attention to detail. • Confident leading discussions, presenting strategies, and collaborating cross-functionally. • Organized, deadline-driven, and able to manage multiple initiatives simultaneously. • Proactive problem-solver with creativity, hustle, and a passion for performance marketing. • Unlimited PTO • Health insurance • Professional development reimbursement • Wellness reimbursement • Opportunity to grow with an amazing team! Apply tot his job Apply To this Job