Freelance Sr. Copywriter
overview
We are looking for a freelance senior level copywriter with previous healthcare/pharma (animal healthcare experience is a bonus) experience to support our creative team from a freelance perspective. This person will have experience working in an agency setting and know their way around a detail aid.
required—the stuff we can’t do without
• Create fresh, intelligent, and intriguing copy that aligns with brand and/or campaign style guidelines
• Take a strategic approach to storytelling with a critical eye toward audience, competition, and market objectives
• Execute core materials that will serve as a foundation for future projects
• Partner with the art team to ensure that content and visuals work cohesively
• Perform research as necessary to respond to client requests or to support product claims
• Analyze the quality and completeness of source material
• Format references according to AMA style
• Proactively manage reference and source materials, including preparing materials for client review
• Ensure copy meets all legal, medical, regulatory compliance, and brand style requirements
• * Contributes to and maintains the consistency of assigned brands across all materials
• Demonstrates internal presentation skills
• Excels in original copy development
• Excels in source pack knowledge, identifies claims within sources
• Proficient in advertising industry knowledge
• Demonstrates AMA and individual brand style guides knowledge
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