Retail Activation Specialist - Leading Global Beverage Company - Brooklyn, Staten Island, NY
Green House Agency, Inc. is a creative marketing powerhouse specializing in nurturing beverage brands. The Retail Activation Specialist will be responsible for maintaining beverage merchandising products in retail stores, ensuring brands are well-represented and promotional activities drive consumer engagement and sales growth.
Responsibilities
- Sell and merchandise incremental cases on displays to grow retail floor space
- Execute new displays to gain market share and brand availability in outlets
- Gain new facings for assigned brands to grow market share and case volume
- Execute POS to increase brand visibility and impressions in accounts
- Close out of stocks for brand(s) in accounts via incremental salesfloor displays
- Visit accounts to merchandise cases and grow distribution via incremental displays
- Obtain “high-traffic” display opportunities and maintain brand merchandising standards throughout account(s)
- Review territory coverage plan with FSM weekly based on commercial opportunity; ensuring routes cover accounts where the initiatives mentioned above are attainable
- Record a minimum of 35 account calls per week via Repsly
- Record 40 working hours per week via Repsly
- Attend and actively participate in weekly team calls
- Review weekly and monthly KPI progress with the Field Sales Manager
- Ensure proper budget management via expense report submissions bi-weekly
Skills
- Must have a valid Driver's License and vehicle to travel on a daily basis within the designated territory
- Ability to work flexible hours (40 hrs per week) to meet outlet/bottler needs (possible early mornings and weekends) required
- Ability to lift/carry cases in excess of 40 lbs and build displays on your own on a regular basis
- Ability to pick up and transport POS, merchandising equipment, and products
- Strong customer service skills required
- Results-driven and customer-focused mentality with a collaborative attitude required
- Ability to be a passionate and enthusiastic brand ambassador required
- Adept at networking, selling, and interacting with diverse groups of people required
- Ability to develop and maintain effective working relationships with all members of extended sales and brand teams required
- Ability to get things done by leveraging opportunities against multiple resources required
- Ability to travel out of state may be required
Benefits
- Bonus Opportunity: 10% annually
- Auto Allowance: $600 monthly
- Communication Allowance: $150 monthly
- Wellness Benefit: $50 monthly
- Unlimited Paid Time Off
- Comprehensive health insurance coverage, including medical, dental, and vision plans
Company Overview
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