[Remote] Business Development Representative (Toronto/Remote)

Note: The job is a remote job and is open to candidates in USA. War Room is a specialized programmatic advertising agency focused on digital media buying. They are seeking a Business Development Representative to generate new business opportunities, qualify leads, and support the sales pipeline, playing a key role in connecting with prospective clients.

Responsibilities

• Identify, prospect, and engage potential clients through outbound channels (email, LinkedIn, and calling where appropriate)
• Qualify inbound leads and book discovery meetings that align with War Room’s ideal client profile
• Ensure a consistent flow of sales-qualified opportunities for the CGO
• Build targeted prospect lists using tools such as Apollo.ai, LinkedIn Sales Navigator, or similar platforms
• Conduct account and contact research to personalize outreach
• Support refinement of ICPs, personas, and targeting criteria
• Accurately track leads, activities, and outcomes in HubSpot
• Maintain strong CRM hygiene and follow established workflows
• Contribute to reporting on outreach activity, conversion rates, and pipeline contribution
• Document outreach sequences, qualification criteria, and SDR best practices
• Share insights on what messaging and approaches are resonating in the market

Skills

• 1–3 years of experience in sales, business development, or customer-facing roles (internships or co-op experience welcome)
• Strong interest in digital marketing, advertising, or tech services
• Excellent communication skills, both verbal and written
• Comfortable with outbound prospecting and resilient in handling rejections
• Highly organized with the ability to manage multiple outreach activities
• Proactive self-starter with a growth mindset
• Experience with CRM tools (e.g., HubSpot, Salesforce) is an asset
• Programmatic exposure/experience
• Agency experience

Benefits

• Hybrid work + Summer Hour Fridays
• 3 weeks of annual paid vacation with tenure increases
• Additional paid holiday season break
• Paid sick leave
• Extended Health and Dental benefits + Wellness spending account
• Professional development funding
• Retirement savings matching

Company Overview