Director, Revenue Marketing (Remote)

We are seeking a data-driven, strategic, and growth-focused Director of Revenue Marketing to lead our revenue marketing strategies and accelerate pipeline performance in alignment with corporate goals. This leadership role is pivotal in developing integrated demand strategies, empowering our Revenue teams, and ensuring our messaging and programs translate into measurable business outcomes. The Gig: Strategic Leadership • Develop and execute comprehensive revenue marketing strategies that align with Businessolver's vision, growth objectives, and go-to-market plans across new business, client strategy and channel growth. • Lead the planning and execution of integrated demand-generation programs that fuel pipeline creation, acceleration, and conversion. • Conduct market and performance analysis to identify opportunities, optimize campaigns, and refine audience targeting. • Craft compelling revenue-focused messaging that drives engagement, enhances market awareness, and supports sales prioritization. Cross-Functional Collaboration • Work closely with Sales, Revenue Operations, Product Marketing, Business Development and Digital Marketing teams to ensure alignment across pipeline goals, demand strategy, and campaign execution. • Partner with Sales Enablement to ensure the right tools, content, and training are in place to improve conversion rates and support quota attainment. • Collaborate with Marketing teams-including content, digital, events, and brand-to deliver cohesive, high-impact programs. Revenue & Pipeline Accountability • Own pipeline targets in partnership with Sales leadership, ensuring demand programs and ABM strategies deliver measurable results. • Monitor program performance across digital, ABM, events, and partner channels, adjusting strategies based on analytics and field insights. • Maintain a deep understanding of ideal customer profiles (ICPs), buying groups, and key decision-making behaviors to continuously refine targeting. Team Development • Manage and mentor a team of revenue marketing professionals, fostering growth, strategic thinking, and a test-and-learn mindset. • Encourage innovative approaches to pipeline challenges, championing data-driven experimentation, and continuous performance optimization. • Drive a culture of accountability, collaboration, and excellence across the Revenue Marketing function. What you need to make the cut: • Bachelor's degree preferred • 10+ years marketing experience preferably in B2B technology or SaaS • 5+ years' in revenue marketing, demand generation, growth marketing, or related roles, with a proven track record of building programs that generate and influence pipeline. • Knowledge of and experience in benefits and health technology industry preferred • Demonstrated ability to develop and execute revenue marketing plans that meet or exceed pipeline, conversion, and ROI goals. • Strong analytical mindset-comfortable using data to make decisions, forecast performance, and guide investment, inclusive of budget management. • Exceptional communication skills, with the ability to present insights and recommendations clearly and persuasively. • Proficiency in marketing automation platforms, CRM systems, and analytics tools; strong skills in Word, PowerPoint, and Excel. • Must bring a collaborative, positive, and proactive attitude to the team. The pay range for this position is $108,500 - $169,500 per year (pay to be determined by the applicant's education, experience, knowledge, skills, and abilities, as well as internal equity and alignment with market data). This role is eligible to participate in the annual bonus incentive plan. Apply tot his job Apply To this Job