CRM Manager, Casino
Job Description:
• Own the end-to-end CRM strategy for calendar-based communications across DraftKings Casino and Golden Nugget brands
• Lead an operational marketing team, setting the bar for performance, campaign execution, and delivery
• Build and manage the marketing calendar, aligning messaging and segmentation around key promotional and seasonal moments
• Partner across Marketing, Analytics, Engineering, and Operations
Requirements:
• At least 5 years of CRM or retention marketing experience, ideally in regulated gaming, e-commerce, or tech environments
• At least 1 year of people management experience
• Strong analytical mindset with experience running and interpreting A/B tests
• Familiarity with CRM tools such as Braze and scripting logic like Liquid or conditional logic
• Basic knowledge of SQL, HTML, or Tableau is a plus
Benefits:
• Health insurance
• Retirement plans
• Paid time off
• Flexible work arrangements
• Professional development opportunities
• Bonuses
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