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Product Marketing Manager (B2C SaaS / Marketplace Experience)

Remote, USA Full-time Posted 2025-11-24
This a Full Remote job, the offer is available from: Latin America, EMEA Product Marketing Manager (B2C SaaS / Marketplace Experience) Location: Remote Start Date: Immediate Contract: Freelance via Deel Jobgether is reinventing job search for the remote-first world. Our AI-powered platform connects global talent with remote opportunities, helping people find meaningful work through smarter job matching and career coaching. The Role We’re looking for a hands-on Product Marketing Manager (PMM) to lead the go-to-market strategy of our B2C Talent Product → Our model is a B2C SaaS freemium >< Premium model. This role blends product marketing strategy with growth execution, ideal for someone who understands the technical side of SaaS and knows how to turn a product into a movement. You’ll work closely with the founders and tech team to boost awareness, drive engagement, and convert free users into paying customers. Your Mission • Own and execute the go-to-market strategy for our B2C product. • Increase Premium conversion by improving messaging, in-product positioning, and user flow. • Analyze and optimize the full user funnel → from landing to activation to conversion. • Identify friction points in the UX and work with the team to resolve them. • Design and run A/B tests to validate messaging, onboarding, and feature adoption. • Set up and monitor key metrics using analytics tools (Mixpanel, Google Analytics). • Build and engage communities across Reddit, LinkedIn, Discord, X, and niche remote forums. • Write compelling content: newsletters, posts, replies, and AI prompt-based messages. • Run messaging experiments and iterate continuously based on user feedback. • Identify visibility opportunities and relevant partnerships. • Move fast, test, learn, and double down on what works. Your Profile • Proven experience in product marketing and growth (B2C SaaS or Marketplace is a must). • Strong understanding of conversion funnels, UX principles, and data-informed iteration. • Proficiency with analytics tools like Mixpanel is required. • Ability to simplify complex product flows and propose impactful improvements. • Experience driving community engagement and grassroots awareness campaigns. • Technical fluency: comfortable collaborating with product and development teams. • Lean, startup mindset: autonomous, creative, and action-oriented. • You speak English and Spanish. • Bonus: interest in career development, job search tools, or the remote work ecosystem. Why Jobgether? • Work directly with the founders on a product with real social impact. • Fully remote, async, and flexible work environment. • Flat hierarchy, fast decision-making, and freedom to take initiative. This offer from "Jobgether" has been enriched by Jobgether.com and got a 0% flex score. Apply tot his job Apply To this Job

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