Graphic Design & Communications Coordinator
About the position
The Graphic Design & Communications Coordinator at United Way of Southeast Minnesota plays a key role in communicating the organization's mission and values, maintaining its brand, and creating engaging fundraising materials. This position is managed by the VP of Resource Development and collaborates across all departments. The role requires a self-motivated and detail-oriented professional to plan and produce communications materials for digital, print, and other channels. Key technical skills for this role include graphic design and copy writing.
Responsibilities
• Plan and produce communications materials for digital, print, and other channels consistent with United Way's brand engagement strategies.
• Manage and monitor social media accounts to raise brand awareness and drive donor engagement.
• Coordinate email fundraising campaigns in alignment with donor engagement strategies.
• Write, design, and manage subscription-based newsletters.
• Maintain United Way website content, including writing blog posts.
• Support the ongoing development of digital marketing strategies through results tracking and analysis.
• Design print communications materials that tell United Way's story, including direct mail appeals, campaign materials, posters, postcards, and other varied print materials.
• Prepare materials for print production and serve as a liaison with various vendors for print needs.
• Write effective copy for direct mail appeals, fundraising materials, etc.
• Provide support for design, digital marketing, and copy writing across all departments.
• Assist with other marketing duties in alignment with your skillset, such as media relations support, press releases, video production, photography, etc.
Requirements
• 3 - 5 years of experience in graphic design and communications.
• Exceptional written and verbal communication skills in English; fluency in Spanish, Somali, or other languages commonly spoken in the region is a plus.
• Proficiency in software and applications such as InDesign, Canva, Teams, MailChimp, Hootsuite, and Office365.
• Strong social media management skills with the ability to drive engagement across different platforms.
• Ability to write clear and compelling copy tailored to specific audiences and purposes.
• Experience in graphic design, capable of creating a variety of products from social media posts to print materials.
• Understanding of brand alignment and the importance of following brand guidelines.
Nice-to-haves
• Experience in media relations support, press releases, video production, and photography.
Benefits
• Health, dental, and life insurance.
• 403b retirement plan with 9% employer match available after one year of employment.
• 12 weeks paid parental leave.
• 20 days paid time off plus 15 paid holidays.
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