Social Brand Strategist – Creator Partnerships
Job Description:
• Guide our internal team on best practices
• Ensure Avida’s brand reflects the creativity and authenticity of our community
• Turn content into growth
• Provide coaching and support to fitness coaches
• Lead and execute social media strategy
• Develop brand campaigns and measure their performance
Requirements:
• 3+ years of experience in social media management or digital marketing
• Strong understanding of content strategy, analytics, and community growth
• Excellent writing, communication, and organization skills
• Experience coaching or collaborating with creators, influencers, or small businesses (fitness industry a plus)
• Proven ability to turn insights into action and results.
Benefits:
• Avida helps fitness coaches build thriving online businesses
• 1:1, data-driven guidance to 10–15 coaches weekly on social media performance and strategy.
• Run quarterly workshops for coaches and monthly workshops for our Coach Account Managers.
• Build and share case studies on high-performing coaches.
• Actively highlight coaches, ambassadors, and launches across channels to strengthen our community.
• Manage internal newsletters for top coaches with updates, content inspiration, and wins.
• Lead Avida’s social media strategy across all platforms.
• Develop seasonal content calendars around key launches, holidays, and community moments.
• Roll out quarterly social + email campaigns with clear KPIs.
• Create playbooks and templates to help coaches launch and grow with consistent, on-brand content.
• Maintain and update the Avida website and channels to reflect active coaches and success stories.
• Track and report performance metrics (reach, engagement, lead conversion, etc.) to show business impact.
• Build a “best practices” library and share weekly wins and insights across the team.
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